Past Events

24^th December, 2024

In recognition of National Consumer Day and the collective responsibility to safeguard consumers and promote ethical trade practices, FICCI CASCADE hosted an engaging Twitter Space session titled “National Consumer Day: Fight Against Smuggled and Counterfeit Goods” on 24th December 2024. The session featured Mr. Hem Kumar Pande, Former Secretary, Ministry of Consumer Affairs, Food and Public Distribution, Government of India, and Think Tank Member, FICCI CASCADE. Drawing from his vast experience and expertise, Mr. Pande provided valuable insights into the ongoing fight against counterfeit and smuggled goods, shedding light on the challenges and strategies to address this pressing issue.

The interactive session highlighted the grave threat counterfeit and smuggled goods poses to consumer health and safety, emphasizing the critical risks associated with these illicit products. It underscored the importance of raising public awareness to empower consumers to make informed choices, thereby safeguarding public well-being. The session also shed light on the essential role of governments and law enforcement agencies in intensifying efforts to combat smuggling and sale of counterfeit goods. Collaboration between policymakers, enforcement authorities, and organizations like FICCI CASCADE was emphasized as essential for building a more robust framework to counter such illicit activities effectively. Furthermore, the discussions explored how fostering public awareness can create a more consumer-conscious society that actively rejects counterfeit products, contributing to a safer and more secure marketplace.

The discussions not only illuminated the multifaceted impacts of smuggled and counterfeit product on consumer health and safety but also delved into their broader economic and social repercussions. The session charted a forward-looking pathway to strengthen collective efforts by emphasizing the need for robust policies, enhanced enforcement mechanisms, and widespread public awareness campaigns.

The virtual programme garnered enthusiastic participation from 19,000 attendees worldwide.

18^th December, 2024

FICCI CASCADE organized a thought-provoking Twitter Space programme, featuring Mr. P C Jha, Advisor, FICCI CASCADE & Former Chairman, Central Board of Indirect Taxes and Customs, on 18th December 2024. The session, titled “Combating Illicit Trade through Effective Enforcement” served as a dynamic forum to discuss the critical role of enforcement agencies in addressing the challenges posed by illicit trade. Mr. Jha highlighted how effective enforcement and strong deterrence mechanisms are pivotal in curbing the spread of illegal trade activities, which undermine legitimate businesses and the economy. The discussion emphasized the need for capacity building among enforcement officers, the adoption of advanced detection technologies, and the formulation of stricter punitive measures to deter offenders.

The session also explored the importance of public awareness in combating illicit trade effectively. Mr. Jha emphasized the need to educate consumers about the wide-ranging consequences of purchasing counterfeit and illegal goods, including revenue losses for governments and potential risks to consumer health and safety. Additionally, he explored the connection between taxation rates and the prevalence of illicit trade, pointing out that excessively high taxes on certain products could incentivize smuggling and illegal trade. He recommended a balanced approach to taxation, coupled with strong enforcement and widespread public awareness campaigns, as a crucial strategy to comprehensively address this complex issue.

Furthermore, the session emphasized the need for cross-border collaboration and intelligence sharing among nations. Illicit trade is a global issue that transcends national boundaries, requiring coordinated efforts to disrupt supply chains and dismantle organized criminal networks. By adopting harmonized policies and leveraging global partnerships, countries can create a unified front against these illegal activities. The discussions underscored the importance of fostering innovation in enforcement mechanisms, such as utilizing blockchain technology and digital authentication tools, to enhance traceability and accountability across supply chains.

In conclusion, the session fostered a dynamic exchange of ideas among participants, paving the way for collaborative strategies to combat illicit trade and safeguard the economy.

The virtual program garnered enthusiastic participation from 5,000 attendees worldwide.

24^th October, 2024 | FICCI, Federation House, New Delhi

Consumers are a vital part of any ecosystem, playing a crucial role in the development of a nation. The proliferation of counterfeit goods undermines consumer trust and significantly hampers the ability of legitimate businesses to compete on a level playing field. This creates an unfair market environment. Moreover, the trade in counterfeit goods poses serious risks to consumer safety and well-being, further complicating efforts to ensure a healthy, thriving economy.

To address this critical issue, FICCI CASCADE, in collaboration with Amazon, organized a seminar aimed at raising awareness about the detrimental effects of counterfeiting. The seminar emphasized on fostering partnership and cooperation among various stakeholders in the fight against counterfeit goods. The discussions underscored the importance of consumer trust, sharing best practices and addressing the challenges faced in protecting brands, particularly in the digital space.

During the inaugural session, Mr. B. Shankar Jaiswal, Joint Commissioner of Police (Tech, Cyber & Licensing), Delhi Police, highlighted how artificial intelligence has become a game-changer in recent years. AI is no longer just a tool, but a powerful resource enabling both brands and consumers to quickly identify threats and verify product authenticity. Illicit trade, including counterfeiting and smuggling, remains a complex global issue, with an estimated annual cost of $1.8 trillion.

Mr. Jaiswal emphasized that the police play a critical role in protecting brands, acting as the frontline defense against counterfeiting and criminal networks. Through proactive investigations, they help safeguard businesses, protect consumers, and uphold the integrity of the marketplace.

While delivering the welcome address, Mr. Deep Chand, Former Special Commissioner of Police, New Delhi & Advisor, FICCI CASCADE accentuated that the rapid expansion of online marketplaces has opened new pathways for counterfeiters and smugglers to infiltrate global supply chains, posing serious threats to both businesses and consumers. From children’s toys to essential medical supplies, consumers are increasingly vulnerable to unsafe and counterfeit products. This troubling trend highlights the urgent need for stronger regulatory frameworks and more effective enforcement to protect public safety and preserve brand integrity.

Ms. Katharine Lister, Director of Worldwide Customer Trust External Relations at Amazon, highlighted that through initiatives like the Mission GraHAQ campaign, Amazon has reached nearly 3 million people, educating them on safe online shopping practices and the dangers of counterfeit goods. She emphasized that collaboration between the private sector, customs agencies, and law enforcement is necessary in intercepting counterfeiters early in the supply chain and preventing their products from crossing borders.

Mr. Suvashis Choudhary, Former Joint Commissioner of Delhi Police and Chief Security Commissioner of Delhi Metro Rail Corporation, as well as a Think Tank Member of FICCI CASCADE, shared his insights on the importance of strengthening collaboration with enforcement agencies to more effectively address the challenges of global trade and counterfeiting. He emphasized that collective efforts, supported by targeted workshops, are crucial for driving meaningful change and creating a lasting, positive impact in the fight against illicit trade.

Mr. Sumit Kapoor, Brand Protection Strategic Partnership Manager, Amazon APAC mentioned that having witnessed three decades of India’s transformation, our country’s journey reflects significant changes in the social landscape, advancements in ecology and infrastructure, and the dynamic growth of our regulatory and judicial systems. These developments have laid the foundation for more robust strategies in brand protection and counterfeit prevention.

The seminar featured a Panel Discussion on “Best Practices and Challenges in Brand Protection.” Panellist, Mr. Ameet Dutta, Co-Chair- IP Committee and Partner at Saikrishna & Associates, shared his insights, stating that while counterfeiting has traditionally been a physical issue, the growth of e- commerce has prompted the development of a structured system to address digital infringement. He noted that the rise of online marketplaces has led to the creation of an institutionalized network focused on quickly removing infringing products, marking a significant shift in our approach to brand protection.

Mr. Arindom Hazarika, Senior Counsel, Trademarks & Brand Protection, South Asia emphasized that effective brand protection enforcement must address both online and offline platforms. He pointed out that the complexity of online transactions creates significant challenges in identifying and assessing counterfeit products. Mr. Hazarika stressed the importance of collaboration and raising awareness about illicit trade, particularly among small businesses. Empowering these businesses with the knowledge and tools they need is essential to collectively combat counterfeiting in our markets.

Ms. Swarnika Rawat, Brand Protection Unit Operations – Lead, Beiersdorf shed light on the importance of educating and training sales teams and on-ground employees to recognize suspicious activities. This proactive approach strengthens the fight against counterfeiting and smuggling. She highlighted that effective brand protection requires a holistic strategy, combining vigilant monitoring of both online and offline markets to stay ahead of the ever-evolving landscape of infringement.

Mr. Pavan Duggal, Advocate, Supreme Court of India, Expert Authority in Cyberlaw, Cyber Security Law & Emerging Tech Law engaged in a fireside chat with Ms. Katharine Lister, Director of Worldwide Customer Trust External Relations, Amazon. The discussion highlighted the vital importance of transparency and authenticity in fostering lasting relationships with consumers. Both experts underlined that when businesses prioritize transparency and ensure the integrity of their products and services, they not only build consumer trust but also enhance brand loyalty. By embracing these values, companies can effectively combat the challenges of counterfeit goods and create a more secure and reliable marketplace for their customers.

The seminar also featured a panel discussion on “The Power of Collaboration: Strategies to Combat Counterfeiting.” During the discussion, Mr. John Cabeca, U.S. IP Counsellor for South Asia, U.S. Patent and Trademark Office (USPTO), American Embassy stated that counterfeit products not only damage brand integrity but also pose serious risks to public safety, making it imperative that brand protection should be considered as a matter of public welfare in the fight against smuggling and illicit trade. To effectively combat the growing menace of counterfeiting, Mr. Cabeca highlighted the need for intentional collaboration between governments and industries, sharing best practices to protect markets and consumers from illicit trade.

Mr. Anuj Bedi, Senior Counsel Brand Protection Indian sub-continent and Middle East, Puma Sports India Pvt Ltd shared his perspective that the battle against counterfeiting is not limited to one domain, it’s essential to integrate strategies that address both online threats and offline realities to safeguard brand integrity. Collaboration across online and offline platforms is needed to effectively challenge counterfeiting and make a greater impact on brand protection.

Ms. Atika Prasad, Intellectual Property Attorney, Wahl Clipper Corporation opined that in the battle against illicit trade, understanding the evolving nature of counterfeit products is vital for effective protection. She stressed the importance of leveraging technology to combat counterfeiting, advocating for the use of authentication methods such as holograms and QR codes on packaging. These tools, are not just innovations but essential defences that help distinguish genuine products from illicit fakes, playing a key role in safeguarding both businesses and consumers from the dangers of counterfeit goods.

Ms. Mrunmaiy Abroal, Head of External Relations, Customer Trust, Amazon India delivered the vote of thanks and highlighted that counterfeiting is a challenge that demands a unified approach. She emphasized that fostering collaboration across various sectors and sharing best practices can drive innovation and effectively address this growing threat.

Over the years, CASCADE has consistently been at the forefront of addressing the multifaceted challenges posed by trade in smuggled, counterfeit, and pass-off goods. Through its proactive approach, CASCADE has brought together stakeholders from across industries, government, and law enforcement to tackle the widespread implications of these illegal activities on the economy and society. By raising awareness through campaigns, facilitating knowledge sharing, and driving legislative advocacy, the community has played a crucial role in highlighting the economic losses, health risks, and security threats associated with illicit trade.

The seminar garnered an enthusiastic response, with over 200 delegates participating in insightful discussions and sharing perspectives on addressing the challenges of counterfeiting and illicit trade.

12^th August 2024 | New Delhi

FICCI CASCADE is committed to empowering our nation’s youth by increasing their awareness and understanding of counterfeiting and smuggling. The goal of this engagement is to develop effective strategies to combat the growing challenges of illicit trade.

To this end a youth awareness campaign titled “ZERO-EVASION: The Role of Youth in Making India Free from Smuggling and Counterfeiting” was organized at the FICCI Federation House in New Delhi.

The campaign featured three competitive events: Poster Making, Elocution, and Jingle Writing. Over 650 students from 85 leading schools in Delhi and the NCR participated with enthusiasm. The impressive talent displayed by these young participants in addressing the serious issues of counterfeiting and smuggling was truly inspiring. The primary goal of these competitions was to heighten youth awareness and mobilize their support in combating illicit trade.

The competition commenced with insightful remarks from a distinguished panel. Mr. Sanjeev Tripathi, Former Chief of the Research and Analysis Wing (R&AW), emphasized the importance of educating school children about the harmful effects of smuggling and counterfeiting. He highlighted that such initiatives are crucial for fostering awareness about illicit trade.

Mr. Anil Sinha, Former Director of the Central Bureau of Investigation (CBI), stressed the broad economic and security threats posed by illicit trade. He noted the importance of educating young people to be vigilant and to avoid illicit goods and services, thus contributing to a society that upholds ethical practices.

Mr. P.K. Malhotra, Former Secretary of Law at the Ministry of Law & Justice, spoke about the detrimental impact of illicit trade on society and economic growth. He praised FICCI CASCADE for engaging school children in a creative way to spread the critical message of combating illicit trade.

The involvement of young people in tackling smuggling and counterfeiting is crucial for nurturing a more informed, alert, and proactive society. Their participation not only aids in addressing the pressing issues of illicit trade but also plays a significant role in fostering a more ethical and sustainable future.

The competition was adjudicated by an esteemed panel comprising Mr. Anil Sinha, Mr. Sanjeev Tripathi, and Mr. P.K. Malhotra. Their expertise and presence greatly enhanced the event, underscoring the importance of involving youth in addressing these urgent issues.

3^rd August 2024 | FICCI, Federation House, Tansen Marg, New Delhi

India is grappling with a widespread network of smuggling and counterfeiting. This rampant counterfeiting not only undermines legitimate businesses but also poses severe health risks to consumers, as counterfeit medicines and unsafe products proliferate, especially in rural areas with low consumer awareness.

FICCI CASCADE (Committee Against Smuggling and Counterfeiting Activities Destroying the Economy) organised an auto rally on 3rd August 2024, at Tansen Marg, New Delhi, in order to highlight the impact of illicit trade on the economy. The rally aimed to educate the public about the dangers of counterfeit goods and smuggling, emphasizing how these activities harm legitimate businesses, lead to job losses, and affect government revenues.

The rally underscored the need for public awareness and cooperation in addressing the challenges posed by illicit products, which undermine the integrity of the economy and consumer safety.

Mr. Praveen Khandelwal, Delhi MP for Chandni Chowk, initiated the rally by flagging it off. He also delivered a significant speech addressing the urgent need to combat smuggling and counterfeiting. Mr. Khandelwal emphasized that smuggling has a “crippling effect on our economy” and highlighted the connection between illicit trade and funding for terrorist activities. He also urged the public to actively participate in spreading awareness about the dangers of such illicit products. He said, “It is thus important for us to spread awareness about anti-smuggling activities, and as citizens, we must take the responsibility to ensure smuggled and counterfeit goods don’t enter our markets.”

Mr. Khandelwal requested FICCI to conduct similar awareness drives in every state, emphasizing the need for widespread engagement. He stated that “I also request FICCI to conduct awareness drives of this nature in every state, and I will exhort the retailer community to participate wholeheartedly in these initiatives.”

Mr. Anil Rajput, Chairman of FICCI CASCADE, while emphasizing the implications of smuggling said that “Illicit Trade not only harms the economy through job losses and revenue leakages but also threatens the national safety and security”. He stressed on the importance of preventing the smuggled goods from entering the Indian market and reaching the consumers.

Highlighting the threats that smuggled goods and illicit trade pose to our country and the urgent need to act against counterfeiting and smuggling, Mr. Rajput hoped that through the auto rally and the support of the autorickshaw drivers, light would be shed on these rampant issues.

The auto rally was diligently laid out, following a route that spanned Tansen Marg, Mandi House, Barakhamba Road, Outer Circle Connaught Place, Janpath, Tolstoy Marg, and Barakhamba Road, ultimately concluding its journey at FICCI, Federation House.

The rally saw participation from 300+ auto rickshaws.

30^th July 2024

Venue : ITC Windsor, Bengaluru, Karnataka

Smuggling and illegal trade represent multifaceted global challenges that jeopardize social welfare, disrupt legitimate economic activities, and erode government revenues. These operations increasingly utilize sophisticated technologies and vast international supply chains to avoid detection, channelling funds to criminal organizations and terrorist organisations, thereby threatening national security. In response to this growing hazard, FICCI CASCADE hosted a seminar on July 30, 2024, titled “Combatting Illicit Trade: Insights, Challenges, and Solutions,” to discuss these concerns and develop collaboration against this global challenge. The seminar included broad involvement from government authorities, corporate executives, law enforcement agencies, and civil society, fostering a thorough discussion on this topic. While many opinions were offered, the major focus remained on developing effective methods to tackle this expanding threat.

Ms. Gunjan Krishna, Commissioner for Industrial Development & Director for Industries and Commerce, Government of Karnataka emphasized the severe threats posed by smuggling and counterfeiting to global security and economic growth. She highlighted the alarming proliferation of counterfeit products, including pharmaceuticals and consumer goods, which finance terrorist groups and endanger public health and safety. She cited WHO statistics indicating that one in ten medicines in low- and middle-income countries is substandard. “Karnataka is taking decisive action by supporting 43 GI-tagged products and working closely with law enforcement to combat illicit trade. Our commitment to preserving traditional crafts and ensuring access to genuine, quality goods is crucial for safeguarding our economy, health, and security.”

“Grassroots communities and local leaders’ involvement are crucial in raising awareness about the impacts of illicit trade,” said Ms. Prabha Rao, Executive Director of the South Asian Institute for Strategic Affairs. Ms. Rao discussed the detrimental impact of counterfeiting and smuggling on legitimate businesses, government revenues, heritage, and artisans’ livelihoods. She highlighted the importance of involving local communities in combating these illicit practices and stressed the need for raising awareness about their economic, health, and societal impacts.

Mr. P.C. Jha, Advisor to FICCI CASCADE and Former Chairman of the Central Board of Indirect Taxes and Customs (CBIC) said “Combating illicit trade is essential for India to achieve its goal of becoming a $5 trillion economy.” Mr. Jha stressed the significant threat that illicit trade poses to economic stability and development. He emphasized that addressing these activities is crucial for achieving economic goals and called for enhanced efforts to counteract these threats.

Mr. Deep Chand, Advisor to FICCI CASCADE and Former Special Commissioner of Police, New Delhi, said “Recent successful interventions by Karnataka’s enforcement agencies highlight the ongoing threat of illicit trade.” Mr. Chand highlighted Karnataka’s enforcement agencies’ recent successes, particularly Bengaluru Customs officials who seized 2.57 kg of gold worth Rs. 1.68 crore at Kempegowda International Airport, disrupting a major smuggling network. He highlighted the state’s diverse illicit trade, which spans several sectors, including gold, red sanders, drugs, and endangered wildlife. A notable example of the state’s efforts to combat this issue involved the interception of a consignment containing endangered species. This case underscores the ongoing challenges in curbing illegal activities that exploit both natural resources and vulnerable ecosystems.

Emphasizing collaboration, Mr. Chand praised the proactive measures of various enforcement agencies and noted that their success depends on effective coordination and intelligence sharing. He highlighted the importance of advanced technologies, such as data analytics and surveillance systems, in enhancing their capabilities, concluding that “leveraging technology and international partnerships is crucial to staying ahead of sophisticated smuggling networks.”

“A united front is essential for combating illicit trade effectively,” stated Dr. Kotraswamy M, Commissioner, Bengaluru North CGST Commissionerate. Dr. Kotraswamy highlighted the need for collaboration between central agencies, state enforcement bodies, and civil society. He stressed the importance of coordinated efforts to address this complex issue.
“Illicit trade undermines society by causing job losses, threatening social security, and funding terrorism. Awareness is crucial to combat the far-reaching effects of smuggled & counterfeit goods on our communities,” remarked Ms. Kameswari Subramanian, Former Chief Commissioner of Central Excise, Customs and Service Tax, Bangalore Zone & International Expert, Customs Law, Procedures & Trade facilitation.

Ms. Jyothi VK, General Counsel & Sr VP, Aditya Birla Fashion and Retail Ltd said that ‘Illicit trade is crippling brand legacy. People are copying successful brands, selling them at lower prices, and causing a crisis for our brand owners. We urgently need to find effective ways to protect brands and safeguard reputation.”

Mr. Prem Mahadevan, Senior Analyst, Global Initiative against Transnational Organized Crime, highlighted the dual challenge that law enforcement agencies face in combating illicit trade. On one front, they are working to dismantle the networks of producers who create counterfeit goods. On the other, they must address the demand side by educating and engaging with consumers who may not realize they are purchasing counterfeit products. This two-front war requires a comprehensive approach that not only targets the supply chain but also raises awareness among consumers about the implications of their purchasing choices.

Mr. Gunjan Arya, IPS, Deputy Director, Security, State Intelligence, Bengaluru emphasized the alarming scale of the spurious cigarette trade, noting that illicit manufacturers often operate from makeshift setups, such as residential flats. This not only highlights the sophistication of these illegal operations but also raises serious public health concerns, as the production of counterfeit cigarettes poses significant risks to consumers’ lives.

Mr. Kalyanam Rajesh Rama Rao, Additional Commissioner, Customs, warns that while illicit trade may seem innocuous, it is intricately linked to a broader criminal network that severely undermines global economies and societies. This highlights the urgent need for awareness and action to combat the far-reaching effects of such illegal activities.

Mr. Siddhartha Agarwal, Co-chair, FICCI Karnataka State Council highlighted the shocking growth of illicit trade, which surged from $650 billion to $3 trillion in just ten years. This dramatic increase, now representing 10% of global trade, poses serious threats to economic stability and security, emphasizing the need for urgent action to address this escalating issue.

The seminar was attended by over 100 participants, providing valuable insights into the complex challenges posed by illegal activities. The seminar highlighted the urgent need for collaborative efforts to tackle this issue and protect both our economy and environment.

16^th July 2024

FICCI CASCADE hosted an engaging Twitter Space programme, featuring Ms. Sungita Sharma, Former Special Secretary & Member (Admin), Central Board of Indirect Taxes and Customs, Think Tank Member, FICCI CASCADE on 16th July 2024. The session, titled “Unmasking Illicit Trade: Global Trends and Impacts on Economy and National Security,” provided a deep dive into the pressing issue of illicit trade. Ms. Sharma led the discussion, shedding light on the global trends shaping this menace and its profound impact on national economies and security frameworks.

The session highlighted the multifaceted challenges posed by illicit trade, including revenue losses, threats to legitimate businesses, and the erosion of public trust in regulatory systems. Ms. Sharma emphasized the need for enhanced collaboration among governments, international organizations, and the private sector to counter this pervasive threat effectively. She also underscored the role of technology in tracking and mitigating these activities, stressing the importance of innovation in enforcement strategies.

Ms. Sharma mentioned that empowering consumers with knowledge about the dangers of counterfeit and smuggled goods can significantly reduce demand, thereby weakening the networks that sustain these illegal activities. Furthermore, she advocated for stringent penalties and a robust legal framework to deter offenders, ensuring that enforcement efforts are supported by strong judicial backing.

The discussion concluded with a call to action for greater awareness and a collective approach in addressing the economic and security challenges arising from this global issue. The program reinforced FICCI CASCADE’s commitment in fostering dialogue and solutions to safeguard economic integrity and national security.

Moreover, participants engaged in a productive dialogue, sharing ideas and strategies to combat illicit trade and protect socio-economic interests on a global level.

The virtual program garnered enthusiastic participation from 10,000 attendees worldwide.

20^th June 2024,Thursday | Commission Room, FICCI, Federation House, New Delhi

Smuggling and illicit trade are complex global threats undermining society, harming legitimate economies, and reducing government revenues. Apart from this, these operations now use advanced technologies and global supply chains to evade detection, funding criminal enterprises and terrorist organizations, and compromising national security. In response, FICCI CASCADE organized a seminar on June 20, 2024, titled “Global Challenges of Illicit Trade and the Way Forward,” to address these issues and foster collaboration against this universal threat. With extensive participation from government bodies, industry leaders, law enforcement agencies, and civil society, the seminar facilitated a comprehensive discussion. While various perspectives were shared, the primary focus remained on formulating effective strategies to combat this growing menace.

 “Combating such expansive networks demands a coalition of government bodies and non-state actors,” remarked Mr. Mohan Kumar Singh, Principal Director General of the Directorate of Revenue Intelligence (DRI). He vividly illustrated the profound threat of illicit trade and highlighted how smuggling and counterfeiting erode legitimate economic activities, deplete government revenues, and fuel organized crime. With striking statistics, Mr. Singh revealed that in the 2023-24 financial year alone, the DRI uncovered 623 cases, averaging nearly two per day, resulting in the seizure of contraband worth Rs. 3500 crores. These included narcotics, gold, fake currency and a variety of other illicit goods like cigarettes and wildlife products. Mr. Singh advocated for global cooperation to tackle this menace, highlighting the success of international cooperation efforts giving the example of WCO-led Operation TIN CAN in seizing contraband within legitimate cargo. He praised FICCI CASCADE’s relentless campaign against illicit trade and the seminar for fostering essential dialogue and collaboration. He emphasized the urgent need to involve relevant stakeholders, noting that many DRI investigations reveal troubling infiltration of supply chains and insider involvement.

“It takes a network to defeat a network,” Mr. P K Das, Director of the Compliance and Facilitation Directorate at the World Customs Organisation (WCO), highlighted the WCO’s efforts against illicit trade, including the Illicit Trade Report. He praised Indian Customs’ support, especially through Operation Shesha, a collaboration with Hong Kong Customs and the WCO. Mr. Das highlighted the importance of a networked approach to dismantle illicit networks, calling for coordinated efforts in analysis, interdiction, investigation, prosecution, and penalties. He concluded by promoting trade integrity and commending FICCI for its support to Indian Customs in this fight.

Mr. Anil Rajput, Chairman of FICCI CASCADE, delivering the welcome address at the seminar, said, “In India, DRI and other enforcement agencies have been playing a significant role in combating illicit trade through increased seizures of illicit products like gold, cigarettes, currency, and cosmetics at airports, seaports, and border points. Today, illicit trade operatives exploit AI to automate smuggling processes and analyze border control data, law enforcement activities, and surveillance patterns. This misuse of technology requires our unabated focus.” “I must emphasize that despite the increase in seizures, these represent only the tip of the iceberg. The problem’s magnitude is significantly higher and continues to grow exponentially. Hence, it is imperative to enhance global cooperation in combating illicit trade. One proposed solution is establishing a ‘Global Forum’ of enforcement agencies worldwide, supported by a dedicated secretariat. FICCI CASCADE stands ready to collaborate with the government and enforcement agencies to develop a comprehensive strategy,” Mr. Rajput added.

“Illicit trade lurks in the underbelly of the economy” Mr. P C Jha, Advisor to FICCI CASCADE and former CBIC Chairman, stressed the need for technology, and international cooperation to combat illicit trade. He noted significant economic impacts and highlighted FICCI CASCADE’s role in promoting responsible behaviour among consumers and youth.

“There are no immediate shortcuts that we can apply but we have to think of the long run and within that structure the short run,” said, Prof. Arun Kumar, Author & Retd. Professor of Economics at Jawaharlal Nehru University. He highlighted the extensive reach of illicit trade, linking it to the black economy and black income generation. He stressed the critical role of the international financial system in addressing this issue and identified a corrupt nexus—comprising businessmen, politicians, and executives—as key to perpetuating illicit trade. Prof. Kumar mentioned that combating this, requires political will and accountability at all governance levels. He referenced India’s 1950s development, which focused on resource management to alleviate poverty and illiteracy. Prof. Kumar advocated dismantling the corrupt nexus and called for honesty in implementing technological measures like digitization and cryptocurrency. He also highlighted the importance of social and cultural factors in international collaboration and urged independent regulatory agencies to drive positive privatization.

 “Recognizing that a border is more than just a line is crucial in addressing these complex issues of illicit trade and smuggling effectively.” Brigadier Girish Upadhya SM, VSM, DIG- 23rd Sector Assam Rifles briefed on the role of Assam Rifles in ensuring national security and preventing smuggling and illicit trade. He highlighted the challenging terrain of the northeast, noting the difficulties of guarding inaccessible borders with limited resources. Brigadier Girish explained the existence of both legal and numerous illegal crossing points and emphasized the collaboration with stakeholders like Customs and DRI at various checkpoints. Brigadier Girish also discussed the implementation of measures such as biometric checks and regular monitoring to mitigate risks, enhance compliance, and support national security efforts.

Mr. Najib Shah, Former Chairman of the Central Board of Indirect Taxes and Customs and a FICCI CASCADE Think Tank Member, highlighted the increased quantum of seizures, stressing that the visible figures of seizures by Customs are only a fraction of the actual illicit inflow. Mr. Shah raised a crucial point about right holders’ reluctance to engage in the process, possibly due to concerns over credibility or lengthy destruction procedures. He urged the CASCADE committee to address this issue, stressing the necessity for right holders to be actively involved in safeguarding their counterfeited products from being smuggled.

Indian Customs is implementing evolving strategies to combat illicit trade, mentioned Mr. Sanjay Bansal, Commissioner (Import & Exports). He emphasized the use of data analytics to enhance intelligence, enabling the targeted capture of high-risk consignments. Praising platforms like the Economic Intelligence Council, he noted their role in fostering inter-agency collaboration to strengthen investigations. Mr. Bansal spoke about the importance of a multi-agency approach and international partnerships to disrupt illicit financial flows. He detailed the repetitive nature of strategies used by customs, driven by continuous feedback and intelligence sharing, ensuring adaptive responses to evolving threats. His insights depicted proactive measures at India’s borders, safeguarding national security and economic stability amid a complex global trade landscape.

Mr. B. Shanker Jaiswal, IPS, Joint Commissioner of Police (Tech, Cyber & Licensing), Delhi Police highlighted the need of urgency and innovation in combating illicit trade through advanced technology and the need for skilled personnel capable at navigating the dark web and digital transactions. Mr. Jaiswal encouraged for using government databases and employing AI for proactive data mining, enabling law enforcement to anticipate and disrupt illicit activities effectively. His vision of data-driven monitoring reflects future-oriented approach, where AI simplifies precise irregularity detection and targeted investigations. His insights portrayed a forward-thinking strategy, leveraging technology to bridge the gap between current capabilities and the goal of eliminating illicit trade, ensuring robust enforcement in an increasingly digital landscape.

“Educating the public about the dangers associated with smuggling and its consequences is crucial.” Mr. Robin Gupta, Joint Director of the Enforcement Directorate, emphasized the importance of public education in combating smuggling. He noted that increased awareness deters smuggling, especially when combined with severe punishments. Mr. Gupta stressed the need for community engagement and stakeholder involvement, promoting the reporting of suspicious activities and cooperation with law enforcement. He also highlighted the crucial role of artificial intelligence and analytics in predicting and identifying smuggling activities, underscoring their importance in the strategy against illicit trade.

Ms. Sungita Sharma, Former Special Secretary of the Central Board of Indirect Taxes and Customs, while concluding the seminar, emphasized the urgent need for unified action against illicit trade, highlighting the importance of a networked strategy to disrupt these networks and promote ethical conduct. The discussions stressed the necessity for decisive political leadership, transparent accountability, innovative technological solutions, and collaborative frameworks to enhance border security. These insights offer a roadmap for future efforts, reinforcing our commitment to upholding global commerce integrity and collective prosperity.

The seminar on global illicit trade and the way forward was attended by over 200 industry stakeholders. Insights gleaned from the discussions, underscores the vital role of a networked approach, transparent accountability mechanisms, Global Forum, Resource Management, Consumer Awareness and innovative technological solutions in combating illicit trade. As we navigate the complexities of this challenge, the shared commitment of diverse stakeholders will be pivotal in safeguarding the integrity of global commerce and fostering sustainable prosperity.

6^th June 2024 | New Delhi

Counterfeiting and contraband pose significant global challenges, impacting both developing and developed nations, including India. Despite India’s rapid economic growth creating opportunities across sectors, it has also inadvertently fostered an environment conducive to counterfeiters and smugglers. On June 6, 2024, FICCI CASCADE organized a stakeholder consultation in commemoration of World Anti-Counterfeiting Day, themed “Securing the Digital Frontier: Cooperation, Collaboration, and Best Practices.” The consultation garnered extensive participation from government bodies, industry leaders, law enforcement agencies, and civil society. Distinguished figures from various sectors shared insights on combating counterfeiting, focusing on themes such as enhancing enforcement measures, leveraging technology for authentication, strengthening regulatory frameworks, and increasing public awareness. Participants underscored the importance of forging partnerships among government entities, industry stakeholders, and civil society to effectively address these pervasive challenges.

Mr. B. Shankar Jaiswal, IPS, the Joint Commissioner of Police (Tech, Cyber, and Licensing) from the Delhi Police, brought attention to the multifaceted nature of counterfeiting and its wide-ranging impacts during the discussion. He highlighted the significant loss of government revenue and trademark rights violations resulting from counterfeiting, particularly emphasizing the challenge posed by counterfeit currency notes. Mr. Jaiswal also addressed the global issue of counterfeit drugs, outlining strategies such as stricter regulations and public awareness campaigns to combat this problem. He proposed adjustments in the risk-reward scheme for counterfeiters and suggested leveraging blockchain technology for supply chain security while cautioning against overreliance on it. Additionally, Mr. Jaiswal emphasized the importance of countering deepfake technology in social media platforms through the adoption of anti-deepfake tools. Overall, his insights underscored the pressing necessity for a comprehensive approach integrating technological innovation, regulatory interventions, and public awareness initiatives to effectively combat counterfeiting and safeguard economies, industries, and public trust.

Mr. Amit Goyal, IPS, Deputy Commissioner of Police – Crime, Delhi Police, emphasized the pervasive threat posed by counterfeiting, labeling it as one of humanity’s oldest crimes. He pointed out the dangers it poses to financial systems, national security, and public trust, citing the exploitation of vulnerabilities in security measures such as fake identities on social media and manipulation of e-commerce platforms. Mr. Goyal stressed the imperative of addressing these challenges to protect consumers and maintain the integrity of online transactions. Additionally, he discussed the rising trend of impersonation for fraudulent purposes, highlighting the necessity for improved training and awareness among stakeholders to effectively combat these deceptive practices.

Mr. Anil Rajput, Chairman of FICCI CASCADE, stressed the need for a comprehensive strategy to tackle counterfeiting. He highlighted the importance of legal measures, enforcement actions, consumer awareness, and industry cooperation. According to him, the Government, law enforcement agencies, businesses, and global organizations must enhance collaboration and innovate methods and technologies to combat counterfeiting effectively. The aim is to protect consumers, support genuine businesses, and maintain the integrity of global supply chains.

Dr. G R Raghavender, a senior consultant at CIPAM and former Joint Secretary of DPIIT, highlighted the profound economic and health repercussions of counterfeiting. He urged stakeholders to adopt robust strategies to combat this issue effectively. He shared the risks associated with counterfeit medicines and stressed the need for stringent measures to protect patient safety. Dr. Raghavender also discussed India’s proactive efforts in combating counterfeiting and protecting intellectual property rights through participation in WIPO treaties. Additionally, he underscored India’s commitment to biodiversity conservation as a signatory of the Convention on Biological Diversity, emphasizing the importance of collaborative efforts and public awareness initiatives in addressing counterfeiting.

During the consultation, Dr. Debi Prasad Dash, former Principal Director General of DRI and Chairman of the Enforcement Committee at WCO, who also serves as a distinguished member of the think tank at FICCI CASCADE, led an insightful panel discussion. Dr. Dash highlighted a nuanced perspective: smuggling activities are not solely confined to counterfeit goods; even genuine products can be subject to illicit smuggling practices. He highlighted FICCI CASCADE’s role in combating both smuggling and counterfeiting by bringing together various stakeholders. The discussion also touched upon the importance of TRIPS in tackling counterfeiting.

Various industries members put forward strategies to combat counterfeiting, emphasizing the importance of stronger legislation and robust laws. Collaboration is seen as highly effective, with stakeholders across the supply chain, consumers, and authorities working together to identify counterfeit products, share information, and prosecute offenders. Additionally, raising consumer awareness is deemed essential. Educating consumers about the risks of counterfeit goods empowers them to make informed choices and support genuine brands. There’s a call for increased consumer education on recognizing counterfeit goods, with consumer organizations playing a pivotal role.

The session attracted cyber-law experts and representatives from various organizations, including USPTO, JETRO, British High Commission India, Embassy of Denmark in India, Proctor & Gamble, Amazon, HUL, Diageo India, Marico, Pernod Richard, Asian Paints, and Western Digital.

Mr. Deep Chand, IPS, former special commissioner of police and advisor to FICCI CASCADE, wrapped up the event by summarizing the fruitful discussions that took place. During the session, participants delved into various strategies to combat counterfeiting, focusing on leveraging advanced technologies like authentication systems, track-and-trace solutions, and blockchain. The gathering highlighted global best practices in tackling counterfeiting, underscoring the proactive measures adopted across different parts of the world.