
Mathematic model can guide anti-counterfeit strategy
ShoppingBrand owners often cite a lack of data about the way counterfeits penetrate the supply chain as a barrier to tackling the problem, but researchers in China are developing mathematical models to help them understand how the illicit market functions.Their research focuses not on non-deceptive counterfeits – such as a $20 Louis Vuitton bag that the purchaser clearly knows is not genuine – but rather fakes which are deceptively packaged and sold as authentic brand name products via the brand owner’s supply chain.
Related Posts
Police raid on Camden High Street uncovers over 1,000 counterfeit designer bags
Three people have been arrested and a shop has been emptied of around 2,700...
Nelson shop worker caught with haul of counterfeit tobacco
A SHOP worker has been ordered to carry out 150 hours community service after...
Counterfeit goods on the agenda at TFWA World Exhibition & Conference
The threat posed by the influx of counterfeit goods to the luxury goods market is...
Financial Crisis Sparks Cigarette Smuggling in Greece
Nearly a quarter of tobacco products used in Greece are likely to have been...