![](https://www.ficcicascade.in/wp-content/uploads/2018/08/Ficci-188.jpg)
Mathematic model can guide anti-counterfeit strategy
ShoppingBrand owners often cite a lack of data about the way counterfeits penetrate the supply chain as a barrier to tackling the problem, but researchers in China are developing mathematical models to help them understand how the illicit market functions.Their research focuses not on non-deceptive counterfeits – such as a $20 Louis Vuitton bag that the purchaser clearly knows is not genuine – but rather fakes which are deceptively packaged and sold as authentic brand name products via the brand owner’s supply chain.
Related Posts
How mobile shopping is giving the cycle trade counterfeiting headaches
With retail spend via mobiles and tablets forecast set to hurtle toward £53.6bn a...
Counterfeit goods real challenge to ‘Make in India’: Report
Production of low-quality counterfeit goods has the potential to significantly...
Md. Comptroller’s Office targets cigarette smugglers
WASHINGTON (WUSA9)--The I-95 corridor used to be known for drug running up and...
Liquor bottles seized from coffin inside an ambulance in Bihar
Bottles of illegal liquor wrapped properly in a white shroud, instead of a dead...